Sonic Boom is holding its first in-store in its new Melrose location Saturday afternoon. Turns out it’s a busy day for daytime all-ages show on the Hill.

From the SB newsletter:

SOFT PACK (ex-Muslims)

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Free All Ages in-store performance

Saturday, January 23 at 1PM

This one should be amazing. Soft Pack (formerly the Muslims) kick off our “official” grand opening festivities at the new space. Preorder the new record and get a free tour 7″ and poster.

Sonic Boom also announced an in-store on February 23 featuring Past Lives. While you’re in the neighborhood, check out the opening hours of Still Liquor next door.

Meanwhile, Wall of Sound is also hosting a show this weekend as DJ Yeti spins from 1-5 PM in their E. Pine store.