Since 2009, Cake Skincare estheticians have been building a reputation as the eyebrow experts of Queen Anne. Come later this fall, they will be making a run for the title on Capitol Hill with a new location on 12th Ave.
“We want to make sure we can give people on the other side of Mercer the option to see us,” said Cake founder Katrina Rising.
Cake’s second home will be near 12th and Pike at the space formerly occupied by Manhattan steakhouse, which closed in November. In addition to brows, Rising and her team of six provide facials, sugaring, waxing, lash extensions and lash lifts.
On Sunday, the Cake crew will be at 11th Ave’s Chophouse Row for a Capitol Hill “mini teaser debut,” offering free skin and brow consultations, goody bags, and samples.
Opening a second location is something Rising said her clients had been encouraging her to do for years. Many of Cake’s aestheticians books clients two months in advance.
“I’m really just looking forward to seeing smiling faces from everyone who have been asking us to come over that for a long time,” Rising said.
Finding the right space was challenging, but Rising said the 12th Ave location was love at first sight. “I think Capitol Hill couldn’t be a more perfect fit,” she said.
Cake will also have an expanded Plum and a new Sugar Plum counter sharing the space.
The story behind the previous tenant, it’s predecessor Manhattan Drugs, and the restaurant’s place in a crumbled food+drink empire is a strange Capitol Hill saga to say the least. Drugs opened in 2012 by Chris Pardo and Laura Olson, the duo behind the Po Dog chain and a series of now-shuttered food and drink ventures including the infamously doomed The Social nightclub on E Olive Way. They changed format to open Manhattan in 2013 before closing it last year.
The Piston Ring building is part of Liz Dunn’s holdings on the block. CHS talked with the developer earlier this week about small business leases as Seattle looks at programs like tax breaks and “legacy preservation” to help boost local entrepreneurs and owners.
Rising, a master aesthetician, said all her jobs prior to entering the field had aspects of caring for people, which she has applied in her love of beauty and the human face. After working as an aesthetician in Downtown Seattle, she opened Cake in 2009. All of her downtown clients came with her to the studio at 1811 Queen Anne Ave. N, and her business has grown by word of mouth — no advertising required. “It’s been a really awesome ride for a while,” she said.
Its new Capitol Hill space is twice the size of its Queen Anne location and has two private rooms allowing more clients to be seen as well as a large front multi-use room for lash treatments and other services.
Rising and one of her employees will split their time between the Queen Anne and Capitol Hill location. She is also in the process of training two others to work on the Hill.
Every time a new aesthetician joins the team, they spend months training with Rising, not only learning techniques and gaining expertise, but also becoming part of the close-knit Cake family.They also learn as much as they can about the products and what’s in them and take the time to listen and get to know clients.
“We ask tons of questions and find out exactly what you need and who you are and how to get to (your) goals,” Rising said.