Company’s new Capitol Hill headquarters will be bike shop + training facility + cafe — UPDATE: Métier

HSP hopes its new Capitol Hill facility will appeal to more than hardcore cyclists (Image: HSP)

HSP hopes its new Capitol Hill facility will appeal to more than hardcore cyclists (Image: HSP)

(Images: HSP) 

The E Union backside of Pike/Pine will continue its rapid transformation as a one of a kind bicycling and athlete training center and retailer makes plans to open its ambitious new headquarters on the street.

Construction is gearing up to begin on the new Herriott Sports Performance facility in the 4,400 square-foot former E Union home of Lifelong Thrift. The goal, founder Todd Herriott tells CHS, is to be open and hosting viewing parties by the time the 2015 Tour de France begins in July.

“We’re really excited to be in the neighborhood and have more visibility,” Herriott said.

HSP has operated its “Pro Shop” near Seattle Pacific University since 2009 and has grown into a business focused on the “lifestyle experience for athletes,” Herriott said, with trainers and workout equipment along with HSP’s cycle and repair shop.

Herriott is ready for a major expansion on E Union that will add to the elements he will move from West Nickerson and, he hopes, expand the base of athletes HSP appeals to.

“We consider everybody a high performance athlete,” Herriott said. “We think of ourselves as performance consultants.” Continue reading

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