The Naked Grocer hopes enough of Capitol Hill will add some new grocery store habits.
“How willing are we to change? I have faith people are willing to meet me in the middle,” founder Jayne Truesdell said Tuesday standing inside the newly open low-waste grocery store at the corner of Pine and Boylston.
Truesdell’s business of bulk bins, spice shelves, and fresh baked goods and produce will survive if only a fraction of the thousands of apartment dwellers who live within a few blocks of the new grocery decided to add the Naked Grocer to their regular routines around buying groceries.
But it will mean new habits and a willingness to stand still while filling your bottle as package-less liquid soap flows from a spigot or scooping just enough coconut flour for your cookie recipe. Continue reading











